training name
Social Media Marketing Basics. Women’s haircuts – level I
Social media marketing basics
Haircut geometry
Training purpose
During the training, you will learn how to effectively run social marketing so as to stand out from the competition and build your brand image, and how to reach the right target group.
Haircut geometry is a topic focused on providing knowledge about divisions to build hair forms and planes of their natural fall. Without spatial geometry and principles of physics such as the law of gravity, you cannot consciously do a haircut. Implementation of our own ideas is possible only when we do not have any limitations in the technique and working tools.
Haircut geometry is a topic focused on providing knowledge about divisions to build hair forms and planes of their natural fall. Without spatial geometry and principles of physics such as the law of gravity, you cannot consciously do a haircut. Implementation of our own ideas is possible only when we do not have any limitations in the technique and working tools.
Duration
3 days
Available dates
There are no events avaliable
Training subsidies
Receive up to 100% funding for hairdressing training!
Details: https://babiczandbabicz.com//en/subsidies/
Details: https://babiczandbabicz.com//en/subsidies/
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For whom?
The training is dedicated to hairdressers who want to effectively use social media marketing to strengthen the brand image, attract new customers and improve their qualifications in the field of women's hairdressing and learn the personalized philosophy of women's haircuts.
Form of classes
Theoretical and practical. The practical part is performed on models.
Schedule
Day I
- 10:00 - 13:00 Lecture:
- - Social media as a modern marketing tool.
- a) increasing the reach,
- b) building the brand image,
- c) brand promotion,
- d) brand recognition,
- e) brand trust.
- - Areas of activities covered by social media marketing.
- - Choosing the right social media channels.
- - Getting to know the target audience.
- - Effective communication channels.
- - Social media monitoring.
- - Research and analysis of the target audience.
- - Strategic thinking in marketing.
-
13:30 - 15:00 Lecture: - - How to write content for the Internet.
- - Basics of Facebook.
- - Basics of Instagram.
- - Basics of photography and choosing the right tools.
-
15:00 - 18:00 Practice for the course attendees: - - Photos "before" and "after".
- - Creating stories.
Day II
- 10:00 - 13:00 Lecture: Women’s haircut geometry, creating spatial forms out of hair
- 13:00 - 14:30 Demonstration haircut performed by the course instructor.
- 15:00 - 18:00 Practice for the course attendees – cutting and styling of hair performed on models under the supervision of the course instructor
- During the entire training, the following practical classes for social media marketing course participants are conducted:
- - Taking photos of models "before" and "after".
- - Create a story from the event.
- - Creating reels of the entire training day.
Day III
- 9:00 - 9:30 Analysis of all reels from the previous day:
- - Discussing and correcting mistakes.
- - Adding missing elements.
- - Selection and awarding of the best reel.
- 9:30 - 10:00 Summary of the course and reminder of the most important aspects related to social media marketing.
- 10:00 - 11:00 Exercises to consolidate knowledge of the geometry of women's haircuts.
- 11:30 - 13:00 Practice for the course attendees, haircuts and styling performed on models under the supervision of an instructor. Using knowledge from social media marketing in practice.
- 13:30 - 17:00 Practice for the course attendees, haircuts and styling performed on models under the supervision of an instructor. Using knowledge from social media marketing in practice.
Certificates
Our courses have a Quality Certificate of Services S.U.S.S. 2.0 – Training and Development Service Standard of the Polish Chamber of Training Companies.
Training evaluation methods
Exercises on training mannequin heads, final task - a comprehensive hairstyle design made by the training attendee on a model, anonymous questionnaire rating the course.
Materials for participants
Babicz Academy script.
Required equipment
- Scissors
- Hairdryer
- Straightener
- Curler
- Combs
- Brushes
- Clips
Need new equipments?
NOTICE!
The Babicz Academy has a hybrid learning system. Thanks to this, you have the opportunity to acquire knowledge stationary and consolidate it online on the platform:
Copyrights
The contents and composition of the educational courses “Contents of courses” are works as described in the article 1, paragraph 3 and article 3 of Law on Copyright and Related Rights of 4th February 1994 (consolidated text L.J. of 2019, item 1231, as amended).
The rights to the aforementioned Contents of Courses belong to the Akademia Stylizacji General Partnership. The Names of the Courses are works that are a part of the Akademia Stylizacji General Partnership intellectual property under the protection of law.
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Unfair use of copyrighted materials may be considered as an act of unfair competition, especially as described in article 13 as well as mimicry on the basis of Unfair Competition Act of 16th April 1993 (consolidated text L.J. of 2019, item 1010, as amended) Akademia Stylizacji General Partnership does not consent to the free usage of Contents of Courses and Names of the Courses. Such actions may be considered as a violation of their intellectual property, copyrights and interests and may be the grounds for criminal liability or civil liability.
